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EduNeering introduces new certification program for Medical Device sales representatives focused on clinical, compliance and business acumen

 New Operating Room Conduct Course Granted Continuing Education Status by AORN

January 11, 2007 - Princeton, New Jersey - EduNeering, a leading provider of knowledge management solutions to improve regulatory compliance and business performance, has received approval for certification of its course, "Operating Room Conduct for Manufacturers' Representatives," for continuing education (CE) credit by the Association of Peri-Operative Registered Nurses (AORN). The specialized course is part of EduNeering's Medical Device Sales Representative Certification Program, and will provide sales and marketing professionals with the knowledge necessary to understand the unique operating room (OR) environment and proper behavior for supporting staff in the OR and to interact appropriately with healthcare staff.

"In today's highly competitive, global marketplace, medical device sales representatives must differentiate themselves not just by their products, but also on their clinical, therapeutic and business acumen. Additionally, the compliance requirements faced by device companies and their sales staff have increased, requiring sales reps to learn and integrate more knowledge on a continual basis" said Denise Queffelec, EduNeering's Practice Leader for Regulatory and Clinical Operations. "

EduNeering's Medical Device Sales Certification Program addresses compliance issues, while at the same time strengthening communications between the rep and medical providers, using a tailored solution of courses, knowledge nuggets and interactive job aids. The program is focused on the following areas:

· Clinical Knowledge and Compliance: the standards, policies and requirements mandated for medical device manufacturer representatives in the unique OR environment, as well as compliance with global surveillance reporting, patient privacy, use of devices, and protection against bloodborne pathogens.

· Business Acumen: subject matter ranging from OIG Compliance for Medical Device Manufacturers to Privacy Guidelines for Medical Sales Representatives and domestic and international codes of business conduct.

· Product Knowledge: custom-developed product modules focused specifically on the sales and marketing requirements associated with a product launch including promotional activities, competitive positioning, and interactive role playing with healthcare professionals.

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EduNeering (www.eduneering.com), a Deloitte Technology Fast 500 Company, develops technology-enabled knowledge solutions for improving business performance and assuring regulatory compliance. For more than 25 years, the company has served corporate and government clients in the life sciences, healthcare, energy and industrial sectors using proprietary platforms that integrate business, learning and technology. Additionally, EduNeering maintains several unique partnerships with its clients, including a Cooperative Research and Development Agreement with FDA. Headquartered in Princeton, NJ, EduNeering Holdings, Inc. has offices in Houston, TX; Bloomsburg, PA; and the UK.